Crash Bandicoot is a 1997 video game about a genetically modified bandicoot that has been rebooted for the PS4 console. The objective of the game is to guide Crash from the beginning to the end, travelling either into the screen, towards the player or left and right in a side-scrolling manner. He is also followed by his mentor Aku Aku.
Challenge: Create a campaign that brings hype and awareness of this nostalgic video game to a new audience.
The Crash Tough Mudder competition is an endurance event series in which participants attempt long obstacle courses similar to the levels in the game that tests mental and physical strength.
Prizes
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Prizes 〰️
After the race, players will be awarded a gem and a box of novelty prizes if they break all the crates in a level.
AR Filters & Stickers
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AR Filters & Stickers 〰️
Instagram Filters & Stickers can help consumers become familiar with the characters.
Billboards & Social
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Billboards & Social 〰️
Arcade bars
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Arcade bars 〰️
After the race, players will be awarded a gem and a box of novelty prizes if they break all the crates in a level.